Build Lab Cohort 01 starts October 27 in New York. 10 of 12 seats left. Request a seat
Storyworlding
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Storyworlding / New York

Ideas become profitable companies here.

We help brands and growth-stage teams turn strategy into working systems and measurable revenue.

Selected work

The work behind the promise.

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Client engagement

Benchmade Modern

9.6xreturn on marketing spend

A paid marketing program had plateaued. We rebuilt acquisition around consideration, personalization, and conversion testing.

Monthly revenue grew from $240K to $1.2M over 28 months.

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Lauren, in-house

Jobbatical

208countries reached

Relocation needed an acquisition system that could cross borders. Lauren built a distributed marketing and PR system across 46 markets.

Candidates from 208 countries. Traffic increased 300%.

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Lauren, in-house

NielsenIQ

7xincrease in inbound leads

A complex marketing stack needed one operating model. Lauren connected acquisition, personalization, and monetization.

Inbound leads grew seven times in two years.

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Our work, and Lauren’s before Storyworlding, includes teams at American Express, LVMH Maisons, Virgin, Univision, NielsenIQ, and Fabletics.

Three ways to help

Start with what needs to change.

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Not sure where to start? Tell us the problem. We will help you find the first move.

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The method

Understand it. Build it. Make it perform.

See how we work

Research gives us the evidence. Strategy sets the direction. We build the system, measure what changes, and hand it to your team ready to run.

  1. 01 / Evidence

    Find what is true.

    Study the customer, the business, and the constraint.

  2. 02 / Judgment

    Choose the next move.

    Set priorities and define what success will look like.

  3. 03 / System

    Put it into practice.

    Build the tools and workflows that make the decision real.

  4. 04 / Result

    Measure and improve.

    Use commercial evidence to decide what happens next.

Beyond client work

We build companies. We teach the method.

Build Lab / Cohort 01

From idea to first customer in six weeks.

Learn the same method in person in New York. Twelve sessions, twelve seats, and one demo day. Build Lab is a Forefield course.

October 27 to December 10

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