Everyone wants an AI plan. Few know where it pays.
Leaders get asked for an AI strategy before anyone has mapped how the work happens today, so tools get bought for the wrong jobs.
Who it is forTeams of five to two hundred where people spend real hours on repetitive coordination. Leaders being asked for an AI plan who would rather have an honest one. Expert businesses in technical industries with more knowledge than bandwidth.
We map how the work really happens, score every opportunity, and hand you a roadmap with your first 3 builds ready to start.
- Time
- 3 weeks
- Price
- $18,000, credited against your first build
- Deliverable
- Opportunity map, roadmap, and 3 build specs
What we do
Interviews with five to eight people across the team. We follow the work through email, spreadsheets, CRM, and the tools nobody admits to using, and inventory the stack and what it costs.
Every opportunity scored four ways: hours saved, revenue affected, risk if it goes wrong, and how hard it is to build. Plain automation is separated from the places where a model is the right tool.
A prioritized roadmap and three build specs: what each does, what it connects to, what it costs, and how you will know it worked. A readout with your leadership team.
- Opportunity mapEvery candidate, scored and ranked, with the ones to skip and why.
- RoadmapThe order of builds, what each depends on, and a 90-day and 12-month view.
- Three build specsDetailed enough for us, your team, or another vendor to build from.
- Stack recommendationsWhat to keep, replace, or cancel. Often the quickest savings in the audit.
- Readout and 30-day check-inOne session to present, one to answer what came up after.
- NielsenIQLauren, in-house role, 2022 to 2024A stack audit replaced platforms nobody was using and cut $250K a year before any new tool was built. The same audit found the opportunity that grew inbound leads 7x.
Audit first, or straight to a build?
If you already know the workflow you want changed, a scoped build may be faster. On the call we tell you which. Build with us, and the audit fee comes off the first invoice. Build in house from the specs. Or keep us on as fractional marketing while your team builds.
- Fractional marketingA senior marketing leader in the room, without the full-time hire.From $9,500/mo
- Digital strategyOne plan for every channel you run.$22,000
- GTM systems designOne go-to-market engine every market runs the same way.From $45,000